Industry Studies and/as Audience Studies #scms14 (with images, tweets) · melstanfill

Nice overview of the “Industry Studies and/as Audience Studies” panel at SCMS this year. My favorite new terms from this panel included Suzanne Scott’s fantrepreneur and Mel Stanfill’s fangelism.

One of the interesting things I noticed about the panel was the way the panelists focused on child and adult audience communities. I talked about this during the Q&A, but that morning on NPR there had been a whole report about Young Adults as the “hot” new audience to sell products to. And, here we were as a group seemingly (strategically?) avoiding this exact demographic. Something about that keeps itching in my brain. It seems worth pondering further. 

#302

From audiences sitting in the dark of the theater, to impassioned fans at conventions, there are many ways for us to engage with media. Popular culture inspires our passion, our anger, and sparks public conversation. 

This class explores different ideas about audiences, viewers, and fans. The class will look at a variety of film, television, and digital media texts, including: Hard Days Night, The Blair Witch Project, Battlestar Galactica, and the Harry Potter franchise. We’ll also check out what’s happening on YouTube, play digital games, and look at remix projects like Wizard People Dear Reader

The class asks students to take an active role in discussions by reflecting on their own experiences as viewers and by producing their own creative/critical digital projects in response to different media texts.

more info & registration ]

From audiences sitting in the dark of the theater, to impassioned fans at conventions, there are many ways for us to engage with media. Popular culture inspires our passion, our anger, and sparks public conversation. 

This class explores different ideas about audiences, viewers, and fans. The class will look at a variety of film, television, and digital media texts, including: Hard Days Night, The Blair Witch Project, Battlestar Galactica, and the Harry Potter franchise. We’ll also check out what’s happening on YouTube, play digital games, and look at remix projects like Wizard People Dear Reader

The class asks students to take an active role in discussions by reflecting on their own experiences as viewers and by producing their own creative/critical digital projects in response to different media texts.

more info & registration ]

#331

From audiences sitting in the dark of the theater, to impassioned fans at conventions, there are many ways to engage with media texts. Popular media inspires our passion, our anger, and sparks public conversations around the role of media in society. This class will explore different theories of audiences, viewers, and fans and look at film, television, and digital media texts through these lenses. Over the course of the semester we will investigate how different media organize reception and the ways that viewers have responded to popular media. The course will ask students to take an active role in the class by reflecting on their own experiences as viewers and producing creative and critical responses to media texts. Students will also investigate historical contexts for different media texts and celebrities, placing their own experiences with media texts in conversation with others.

At UW-Milwaukee this fall! [x]

From audiences sitting in the dark of the theater, to impassioned fans at conventions, there are many ways to engage with media texts. Popular media inspires our passion, our anger, and sparks public conversations around the role of media in society. This class will explore different theories of audiences, viewers, and fans and look at film, television, and digital media texts through these lenses. Over the course of the semester we will investigate how different media organize reception and the ways that viewers have responded to popular media. The course will ask students to take an active role in the class by reflecting on their own experiences as viewers and producing creative and critical responses to media texts. Students will also investigate historical contexts for different media texts and celebrities, placing their own experiences with media texts in conversation with others.

At UW-Milwaukee this fall! [x]